The 6 Essential Factors to Consider When Choosing a Printing Company for Your Custom Label Needs

When it comes to ordering custom labels, choosing the right company is essential. With so many options out there, it can be difficult to make the right decision. It’s important to consider a few key factors when selecting your printing partner. In this article, we will look at six essential factors you should consider when selecting a printing company for your custom label needs. We will discuss what quality materials look like, how long each project should take from start to finish, and other important details that will help you find the best partner for your unique needs.

1. The type of label you need 

When selecting the right printing company for your custom label needs, it’s important to consider the type of label you need. Labels can have different requirements when it comes to materials and production techniques. Knowing the type of label you need can help narrow down your choices. For example, if you need a biodegradable label that won’t pollute landfills, you’ll want to find a company that specializes in eco-friendly labels and has the right materials for your project.

2. Printing techniques available 

Another factor to consider is the printing techniques available. Your project may require a specific printing technique, depending on the desired outcome. It is essential to make sure the printing company you select can provide the techniques you need. If a company doesn’t have the right printing techniques available, it could mean your project won’t turn out as expected.

3. Material selection 

When selecting a printing company for your custom label needs, you should also consider the materials available. Labels can be composed of different materials, such as paper, plastic or even textile. You’ll want to make sure the printing company has the right material for your specific project. A standard selection should include various vinyl-based materials as well as a paper option.

4. Minimum order quantities 

Many printing companies have minimum order quantities when it comes to custom labels. Before committing to a company, make sure you understand their minimum order requirements and how it will affect your project. It’s also important to make sure the company you choose is able to produce the number of labels you need in a timely manner, but more on that in a second.


5. Proofing process 

Before committing to a printing partner, be sure to ask about their proofing process. This is an essential step to ensure all your labels are printed correctly and accurately. A good proofing process should include a free review before production begins, in order to make sure the final product will meet your expectations.

6. Lead times 

The last factor you should consider when selecting a printing company for custom labels is lead times. Not every company has the same lead times for their projects, so make sure you understand how long it will take to get your labels printed and shipped. Depending on the complexity of the project, lead times can range from a few days to several weeks.

By understanding the six essential factors to consider when choosing a printing company for custom labels, you can be sure you’re making the right decision. Quality materials, printing techniques, material selection, minimum order quantities, proofing process and lead times are all important factors to consider when selecting a partner for your label needs. If you are still unsure, check out this article on common problems to look out for when ordering stickers and labels.

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